Coffee shop feasibility study in detail

There is no doubt that any project requires a feasibility study before implementing procedures, including design, decoration implementation, and purchasing equipment.

The project needs and you choose the location that suits the project you want to open and the like, so we will explain the feasibility study of a coffee shop in the following lines.

Coffee shop feasibility study

A coffee shop project is one of the most important and convenient projects of its time, as it does not require any experience to succeed. Rather, the project owner must follow a few instructions to attract customers.

You'll also find that the project targets a broad range of customers, and the project owner doesn't need workers with specific qualifications to be hired for the project.

To conduct a coffee shop feasibility study, you must take a look at the following points:

Define your vision: You must know that a coffee shop is nothing more than a desire that you want to bring to light to people. Therefore, you must have ideas through which you can develop the coffee shop. Define your vision and determine the purpose of the coffee shop. Determine whether it is a commercial project whose sole purpose is profit, or whether it is an idea that you want to clarify.
Coffee shop business plan: Before you start a coffee shop, you must know the total costs required for the project. Therefore, a coffee shop feasibility study is very important. This involves calculating the costs and the size of the coffee shop, as an area of 100 square meters is definitely different from a space of 400 square meters, and so on.
Choose the project location: Choosing a strategic location for the project is the first step towards the success of your project.
Suppliers: Recently, there have been companies and institutions that supply raw materials, either generally or specifically coffee. Therefore, you must choose a supplier that is appropriate for your project.
Essential Equipment: Determine the most appropriate equipment your project needs, such as an espresso machine and other equipment that any coffee shop must have.
Design the brand and décor for the project: Choose a distinctive name for the café and then design an eye-catching logo for it.
Determine the products you will offer in the café: Choose a menu that is simple and pleasing to the customers' eyes, whether in terms of color or font type.
Workers: You need to hire workers who are fast and efficient at work.
Target audience: When you decide to start a feasibility study, you must determine your target audience, as this will determine the final outcome of the project. If the target audience is young people, it would be best to have a screen for them to watch the match on. However, if the target audience is only families, there must be a place for the children to play and so on.

Advantages of a coffee shop project

There are many advantages that distinguish the coffee shop project from other projects, including the following:

It is distinguished by targeting the largest possible number of customers, as it attracts young people starting from the age of 15 and ending with pensioners.
The project achieves the highest possible percentage of sales, when compared to other projects.
The business owner can sell the products at double the price, which will have a positive impact on him through making fantastic profits.
There is no basic requirement for the project owner to have a higher qualification or specific experience.
One of the advantages is that project management is extremely simple.
You will not need raw materials that were not available, meaning that all raw materials will be easy for you to obtain without suffering.
You will not need to hire workers with complex specifications, meaning that the workers you need are available in abundance.
All the project owner needs to do is conduct good advertising and adhere to the principles of presenting the service, in order to generate significant profits.

There are success factors for any coffee shop project..what are they?

The project owner must consider the location of the project, i.e. it must be in a suitable, lively and spacious area, and the decorations he chooses must be compatible with the coffee shop project.

This is because if the decorations are not good, it will make the customers feel bored and leave the coffee shop as it is. As for the staff, they should choose very carefully, as there is a direct relationship between the team’s professionalism and the customers’ satisfaction with the place or service.

The staff should have all the necessary skills related to etiquette, commitment, and how to deal with others. You should also take great care in keeping the place clean, as a clean place will attract customers.

In addition to ensuring that all customers are satisfied, you must provide them with all means of entertainment. Initially, it is recommended that you provide Wi-Fi throughout the place.

Provide them with broadcasting of all encrypted matches. As for the feasibility study for a coffee shop, it must be carefully and well studied.

Learn about coffee shop requirements

In the following points, you will learn about the important requirements that must be met in the project, which are:

A cappuccino machine with two nozzles, which can be automatic or semi-automatic.
A machine used to make American coffee must be provided.
A machine used to make juice.
Ice making machine.
Another one makes slushies, and also a large microwave.
A potato fryer is a must.
And trays for serving.
There are cups of various sizes.
A tray of forks and knives, spoons and a tea warmer.
There should be special cups available for serving cappuccino.
There are plates of various sizes, including large, medium, and even small.

What furniture and staff should a coffee shop have?

The furniture is represented by the following:

Tables are reserved for customers, with 4 or 5 chairs purchased for each table.
Special kitchen tables for preparing orders.
As for the workforce, it is as follows:
It is better to hire about 5 people to take customers' orders.
And you hire 1 or 2 people to make coffee.
Or there is only one worker at the cashier, but he must have experience in that.
Besides, you will need one or two workers to clean the bathrooms and the place itself.

After you've determined your coffee shop's feasibility study, you'll need to choose the appropriate advertising methods that will help you attract customers.

These include distributing invitations to individuals, offering discounts of up to 50%, and having campaigns available on all websites, etc. He can also hold a seminar.